OUR MISSION

We have teamed up with 4x Angler of the Year, David Dudley to bring you innovative and fish catching baits. David Dudley has won over 4.5 million dollars in his 29 year long career competing in professional bass tournaments. It’s safe to say that he has learned a thing or two about catching bass along the way. With David’s insight and critique, we are building a line of products that perform to his standards and will put more fish in your boat!